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Why Restaurants must have In-House Online Ordering?

 


Many things have been changed worldwide with COVID-19. Restaurants are no exception when it comes to go through changes. Restaurants can go online in two ways, i.e. being third-party aggregators or getting their official online ordering platform. In this day and age, restaurants cannot be profitable with third-party aggregators. Here are some of the benefits of in-house online ordering platform and delivery network with a restaurant POS system -

 

1.      No heavy marketing expenses

You can improve your visibility and increase ordering with third-party aggregators but these benefits come for a huge charge. On the other side, you can place banners and ads in your home screen if you have your own online ordering app. You can promote various offers and today’s specials for free.

 

2.      Quick and Personalized Delivery

Your delivery fleet can reach customer’s home or office with real-time navigation on your delivery app. It can also update customers and managers about the delivery status to avoid any hiccups.

 

3.      Access to customer information

Customer data means a lot to the restaurants. But restaurant partners don’t get customer data and have been blamed for accessing restaurant’s data to keep track on ordering patterns to introduce their labels. At the end, they interfere between the customers and restaurants by accessing customer data. 


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